Cassie Gardens, Macie Creek, Katie Manor, and Caroline Oaks Apartments have all been recognized among the Elite 1% properties in the nation with the best online reputation for 2021 by J Turner Research, the leading market research firm exclusively serving the multifamily industry. Of the 128,000 plus properties J Turner monitors, 1,564 properties earned the Elite 1% distinction in the eighth annual Elite 1% ORA™ Power Ranking, published by Multifamily Executive (MFE).
Developed by J Turner Research, the ORA® Power Ranking is based on monthly online reputation research of over 128,000 properties’ lifetime reviews across multiple review sites and Internet Listing Services (ILSs). Based on a statistical model, J Turner assigns an independent Online Reputation Assessment Score (ORA®) to each property on a scale of 0-100. The ORA® Score determines a property’s rank in the Elite 1% ranking. The national average ORA® Score as of December 2021 was 62.62. Cassie Gardens scored 98 (38 in rank), Macie Creek scored 98 (48 in rank), Katie Manor scored 97 (80 in rank), and Caroline Oaks scored 96 (213 in rank).
J Turner Research developed the ORA® Score to simplify how online reputation is measured, and it serves as the multifamily industry standard to measure a property’s online reputation. Each month, MFE publishes a ranking of properties and management companies based on their ORA® scores. A property or a management company does not have to be a J Turner Research client to qualify for this ranking. To learn more about ORA®, please visit https://jturner.us/ora.